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Importance of a Digital Workplace: Why Do Companies Need it?

No business of today can actually survive without some level of digitization. Digitization goes a long way, it can improve your organization’s efficiency, boost revenue, and make an overall pleasant working experience for your employees. So, what’s the importance of a digital workplace? There’s no limit to the benefit that a digital workplace can bring to your business. 

Now that the whole world is figuring out new ways to keep their business going during a pandemic. Businesses that have adopted digitization are sailing smoothly. If you’re still wondering whether or not you should invest in a digital workplace, read this article till the end. 

In this guide, we’ll help you understand the benefits of a digital workplace. Let’s dive in:

10 Benefits of a Digital Workplace

A digital workplace can improve daily workflow, boost productivity, and generate more leads. Here are all the benefits of a digital workplace:

1. Increased Flexibility

If implemented correctly, a digital workplace can improve your employee’s flexibility in their work schedules and in their work environments. With improved digital tools such as mobile intranet software, your employees can stay connected and collaborate anytime, anywhere. This allows your employees to take control of their schedules and find the ideal balance between their personal lives. 

2. Improved Productivity

As a business, you should be taking advantage of all the technologies at your disposal. With Google docs and shared calendars, it is easier for teams to collaborate in real-time and get projects done in due time. These technologies streamline the workflow and allow employees to get more work done in less time.

If you use user-friendly tools, your team can improve productivity even more. There’ll be less need for training, and troubleshooting. 

3. Reduced Operations Cost

By relying on digital meetings (Zoom, Google Meet) and interactive chat boards, you can reduce the need for physical collaboration. If your teams can collaborate remotely, it can save travel time and costs. It even saves operational costs like office space and furniture. If you choose a SaaS platform, then you won’t need a huge IT team to manage your servers on-premise. A digital workplace can save you money in pretty much every avenue. 

4. Simplified Communication

For an organization to thrive and grow, the communication channel should be as simple as possible. By encouraging two-way communication between lower-level and higher-level employees, you support the free flow of information and ideas throughout the business. 

There are tons of apps and tools that you can use to simplify communication throughout the organization. Employees sharing ideas and collaborating on projects can lead to the birth of innovative ideas. All the great businesses are built on innovative ideas. 

5. Enhanced Performance

The primary aim of a digital workplace is to improve the performance of employees. Using the right set of tools and technologies, it’s possible to improve performance. You can leverage tools like Google Analytics, which allows you to understand crucial metrics such as bounce rate, time visitors are spending on your website and so much more. With this data, you can understand which area needs improvement, and then you can ask your resources to focus on a particular task. 

6. Better Employee Experience

If an employee feels valued, and there’s a smooth workflow throughout the organization, then it’ll lead to an improved working experience. Collaboration tools such as employee directories, social profiles, and activity feed allow the employees to communicate and connect with each other. This creates a strong professional bond that improves teamwork and creates a sense of loyalty. 

7. Increased Revenue

When you’re able to reduce operational costs and improve employee working conditions, you’re automatically boosting productivity. If your employees are happy to work for you, you’ll get better results in all your projects. According to a report conducted on the digital workplace, organizations have seen a 43% increase in revenue by implementing digital workplaces. 

8. Improved Employee Satisfaction

In a digital workplace where the flow of information and employee ideas are respected, there are opportunities to network with peers, connect with team members and socialize. These capabilities allow employees to share their opinions freely.

Furthermore, employees who get the chance of working remotely even once a month have reported 24% more happiness with their work. The digital workplace greatly facilitates remote work for all, making your workforce flexible and responsive to employee needs.

9. Robust Recruitment and Retention

Employees of today demand a progressive and advanced working environment. By delivering on those expectations by adopting a digital-first workplace, you’ll be able to hire candidates that are skilled and innovative. 

Moreover, companies that rely on a digital workplace experience a 25% lower turnover rate. This means that employees are happy with their workplaces and less likely to leave for other businesses. 

10. Strengthens Customer Experience

Employees that are happier working for their companies tend to put in extra efforts to share their brand’s success with customers. Happier employees become the best advocate for your brand. If your sales team is genuinely happy about their working experiences, they’ll be able to convert leads into happy customers. 

Conclusion: Why Do You Need a Digital Workplace?

This concludes our list of benefits of having a digital workplace. Apart from these benefits, there’s so much more a digital workplace can help you achieve. So, if you too are thinking about building a digital workplace or improving your existing one. Get started with it and focus on core areas. 

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